Facebook is rolling out it’s facebook watch Video on demand platform (Watch) internationally. They already launched it in US in 2017. The company announced in a blog post this morning that the platform will be available internationally starting Wednesday. Meaning users can now reach an audience of billions of people of all over countries and languages. But still many people don’t know what is it.
What is “facebbok Watch”
Users can access Facebook Watch through the “Watch” tab on the navigation bar. if there is no Watch tab then don’t be panic it’ll be available to all users as soon as that rolled out to their country. There, they will find a personalized “Top Videos for You” section, and a “Watchlist” section where users can save videos. Users can see the latest episodes of shows or videos they’ve decided to follow, Same as YouTube. You can say now YouTube got it’s first competitor in online video sector.
Creators can upload videos and also they can monetize their channel for earning money. It also means advertisers can reach those billions of users to profit off of ad breaks (showing ads in between videos). Ad break partners can publish ads in English and other local languages.
Facebook’s blog post says more than 50 million people in the US watch at least a minute’s worth of video per month. That the total time for watching videos has increased 14 times since the beginning of 2018. Still, 1 minute views as a reference point isn’t extremely reassuring regarding the platform’s possible success.
Since its launch, Facebook has designed multiple new formats for publishers to try, including live game shows and series that feature interactive portions like quizzes and polls. The company seems to want to create a truly social TV network where creators and viewers can interact together in real time. Now, that audience participation will be worldwide.